Renseignements généraux

Nº de série

S/O

Nº de partie

1

Nombre total de parties

2

Ou

S/O

Brevets

S/O

Description générale

Wooden stick for handle. Fan part is either a thin sheet of wood or heavy cardboard. The two parts are held together by metal staples.

Dimensions

Remarque : Cette information reflète la taille générale pour l’entreposage et ne représente pas nécessairement les véritables dimensions de l’objet.

Longueur

24,0 cm

Largeur

S/O

Hauteur

31,0 cm

Épaisseur

S/O

Poids

S/O

Diamètre

S/O

Volume

S/O

Lexique

Groupe

Agriculture

Catégorie

Commerce

Sous-catégorie

S/O

Fabricant

Ou

Inconnu

Pays

Inconnu

État/province

Inconnu

Ville

Inconnu

Contexte

Pays

Canada

État/province

Inconnu

Période

1930's

Canada

Type of canned food processed in Canada with Canadian tomatoes and a Canadian workforce, and eaten by Canadians. The fan was most probably used not a long time after Campbell established their plant in New Toronto to promote their products to the Canadian market. The condensed tomato soup is Campbell’s iconic product. Campbell Soup Company comes to Canada. On November 28, 1930, the wholesome, convenient goodness of the famous “red and white label” finally came to Canada. Nine months later in New Toronto, just north of Lake Ontario, Campbell’s Toronto Plant opened its doors and quite literally fired-up the kettles! Some can still remember the early days, when the start of tomato soup production season marked the town with “help needed” notices written on the sidewalks of Lakeshore Boulevard in chalk. Campbell’s canned soup became popular in Canada until the early 2000. According to a survey, less Canadian consumers are now buying and eating it. “Consumption of condensed soup – the canned soup made by Campbell’s – dropped to 16 times a year in 2012 from 23 times a year in 2002.” (taken from curatorial worksheet)

Fonction

Used to promote a product on the market.

Technique

Hand-held paper fans have been used as marketing objects since the Early 20th century and still are (2013)

Notes sur la région

Inconnu

Détails

Marques

Main side of fan, print on can reads: "Campbells'/ CONDENSED/ [circular logo includes a winged figure with "EXPEDITION/ UNIVERSELLE/ INTERNATIONALE/ 1900"], TOMATO/ SOUP/ CAMPBELL SOUP COMPANY LTD./ NEW TORONTO, ONTARIO, CANADA". Print beside can "CANADA'S/ FAVORITE/ SOUP". Print on other side "Campbells' Soups/ MADE IN CANADA", [drawing of a factory], "THE CAMPBELL SOUP KITCHENS AT NEW TORONTO, CANADA/ TWENTY-ONE KINDS TO CHOOSE FROM/ CHICKEN GUMBO (OKRA) MUSHROOM (CREAM OF) CHICKEN WITH RICE BEAN WITH BACON/ SCOTCH BROTH VEGETABLE-BEEF/ CHICKEN NOODLE MULLIGATAWNY/ CLAM CHOWDER PEPPER POT/ MOCK TURTLE ASPARAGUS/ VEGETABLE JULIENNE/ CONSOMME OX TAIL/ BOUILLON CELERY/ TOMATO BEEF/ PEA".

Manque

S/O

Fini

Fan part is either made of cardboard or a thin sheet of wood with either a thin decal applied to surface or the actual surface was painted. The image has red, white, black and yellow. The logo is gold and black.

Décoration

Fan is made in the shape of a tomato. One side of the fan has a painted Campbells' soup can and a green leaf to show the shape of the tomato. The gold logo on the can represents the "1900 Paris Exhibition". The other side of the fan has an image of the Campbells' plant in Canada with accompanying text.