Sheet, press

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OBJECT TYPE
litho/uncut/colour/label
DATE
Unknown
ARTIFACT NUMBER
2008.1491.001
MANUFACTURER
Unknown
MODEL
Brantford Starch Works Ltd.;Lily White Gloss Starch/Brantford Starch Works;Celluloid Starch/Celluloid Starch Co.;Challenge Brand Prepared Corn/Brantford Starch Works Ltd.;First Quality White Laundry Starch/Brantford Starch Works Ltd.;Brantford Prepared Corn/Brantford Starch Works Ltd.
LOCATION
Unknown

More Information


General Information

Serial #
N/A
Part Number
1
Total Parts
3
AKA
N/A
Patents
N/A
General Description
Yellow, blue, red, black, bronze, and green text and graphics, printed on off-white paper.

Dimensions

Note: These reflect the general size for storage and are not necessarily representative of the object's true dimensions.

Length
106.0 cm
Width
70.7 cm
Height
N/A
Thickness
N/A
Weight
N/A
Diameter
N/A
Volume
N/A

Lexicon

Group
Agriculture
Category
Merchandising
Sub-Category
N/A

Manufacturer

AKA
Unknown
Country
Unknown
State/Province
Unknown
City
Unknown

Context

Country
Unknown
State/Province
Unknown
Period
Unknown
Canada
Many of the plates, proofs, labels and posters were produced for Canada's growing number of manufacturers in everything from farm implements to preserved food, pharmaceuticals and musical instruments. Some of these, like Massey Harris, were once giants. Others may have left no other traces than the plate and proof for a cheque, receipt or letterhead. The artifacts and print specimens represent the output of one of the fastest growing industries in this period: printing and graphic arts. Not only was printing growing rapidly as a sector, it was also subdividing into specialized segments. The engraving and lithography trades, whose processes excelled at reproducing creative imagery, colour, and decorative calligraphy, commanded the market for stationery, packaging, posters, promotional calendars and catalogue covers. The collection attests to the emergence of a new market, consumer goods, and a new industry, advertising. During this period, the role of the household as a centre of production was steadily weakened as its members became implicated in the labour market. As members became increasingly dependent on cash employment, household needs like clothing and food had to be met by purchasing goods. At the same time manufacturers, pressed by competition, continually sought both to expand their markets and reduce their costs through mass production. National markets for consumer goods thus emerged. The printing and publishing industry played a key role in this process through advertising and packaging. This press sheet contains labels for starch/ starch products, most from the Brantford Starch Works Ltd., Brantford, ON.
Function
Contains multiple copies of printed labels ready for cutting.
Technical
Contains multiple copies of printed labels ready for cutting. This press sheet contains labels for starch/ starch products.
Area Notes
Unknown

Details

Markings
Sheet contains 91 labels in total: 45 images on one side; 46 images on reverse. 13 labels read: "Lily White/ Gloss/ Starch" and "HOW TO USE" printed on image of box; "LILY WHITE GLOSS/ 8-6 LB. CANNISTERS PER CASE./ "Useful and Handsome" " printed below. 13 labels read: "FIRST QUALITY/ WHITE/ Laundry/ STARCH/ THE BRANTFORD STARCH WORKS LIMITED/ BRANTFORD, CANADA" and "DIRECTIONS/ HOW TO PREPARE/ THIS STARCH" printed on image of box; "FIRST QUALITY/ WHITE LAUNDRY/ 16- 3 LB. CANNISTERS PER CASE./ "The Family Favorite." printed below. 13 labels read: "BRANTFORD/ PREPARED CORN", " HIGHEST/ AWARDS/ WHEREVER EXHIBITED", "IN COMPETITION WITH THE WORLD" and "MANUFACTURED BY/ BRANTFORD STARCH WORKS/ LIMITED/ BRANTFORD, CANADA" printed on image of box; "BRANTFORD/ PREPARED CORN/ 40- 1LB. PACKETS PER CASE./ "For Dainty and Delicious/ Desserts." printed below. 13 labels read: "The Brantford/ Starch Works/ Limited" and "Office and Factory/ BRANTFORD, CANADA" printed on label. 13 labels read: "LILY WHITE/ The/ Perfection/ of/ GLOSS STARCH", "Lilium/ Speciosum", "IS/ ABSOLUTELY/ PURE", "Lily/ White" and "And will Not/ Injure the most/ DELICATE/ FABRIC" printed on image of box; "LILY WHITE GLOSS/ 30- 1 LB. PACKETS PER CASE./ "Strongest and Best." printed below. 13 images read: "CELLULOID/ STARCH", "A NOVEL INVENTION!/ REQUIRES NO BOILING", "12 OZ." and "Sole Manufacturers/ THE CELLULOID STARCH COMPANY/ NEW HAVEN, CONN,U.S.A." printed on image of box; "45/ PACKETS/ PER CASE" and "NEVER/ STICKS" printed below; within same label border is printed image of red trunk with open lid, bearing text: "LILY WHITE/ BRANTFORD, CANADA" and "BRANTFORD/ STARCH WORKS/ CANADA."; "LILY WHITE GLOSS/ 6- 6 LB.TOY TRUNKS PER CASE./ "The Children's Delight." printed below. 13 labels read: "CHALLENGE/ PREPARED/ CORN", "TradeMark", "Manufactured by/ THE BRANTFORD STARCH WORKS/ LIMITED/ BRANTFORD, CANADA." and "RECIPES" printed on image of box; "CHALLENGE/ PREPARED CORN/ 40-1 LB. PACKETS PER CASE./ "Pure Food." printed below.
Missing
Appears complete.
Finish
Yellow, blue, red, black, bronze, and green text and graphics, printed on off-white paper.
Decoration
Images of elaborately decorated boxes, and factory building are featured on roughly rectangular label background surrounded by scrolling border.

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If you choose to share our information about this collection object, please cite:

Unknown Manufacturer, Sheet, press, Unknown Date, Artifact no. 2008.1491, Ingenium – Canada’s Museums of Science and Innovation, http://collection.ingeniumcanada.org/en/item/2008.1491.001/

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